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Viral/Other T-Mobile USA Launches New Sidekick LX(TM) With Nationwide Launch Events

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Posted: May 19, 2009
Description: Last night, T-Mobile USA, Inc., celebrated the next generation of the... (more)
Description: Last night, T-Mobile USA, Inc., celebrated the next generation of the iconic T-Mobile® Sidekick® with the national launch of the new Sidekick LX¿, which features 3G for fast Web browsing and enhanced mobile access to popular social media sites such as Facebook and Twitter. For the celebration, T-Mobile transformed the famous Paramount Studios lot in Hollywood into a virtual T-Mobile metropolis, the T-Mobile Sidekick LX Central Square, complete with a café, shopping center, Internet café and amphitheatre. The star-studded celebration, attended by A-list celebrities including Emmy Rossum and Adrien Grenier, featured performances by Weezer and TRV$DJ-AM, who were joined on stage by blink-182 in a special impromptu performance for the recently reunited group. To view Multimedia News Release, go to http://www.prnewswire.com/mnr/t-mobile/38411/ (less)

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