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Viral/Other Dove Pro-Age Ad

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Comments (27)
  • dancingkatz's Profile
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    1. dancingkatz Posted on Feb 16 '07 at 1:13 PM

    If the ladies in the ad were young 20-somethings then I bet the ad wouldn't have been banned. Age discrimination is a reality, especially for women. I've lost count of how many times I've heard how older men are "distinguished" but older women are just "old" (with that nasty subtext undertone of "and unattractive"). Three cheers to Dove for showing that older is beautiful. It's too bad that only people who browse the Internet are going to see this.

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  • theGeneva
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    2. theGeneva Posted on Feb 17 '07 at 5:43 AM

    This commercial is airing in the UK and all over Europe now, its a shame that America can't see it, too.

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  • asianfan999
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    3. asianfan999 Posted on Feb 18 '07 at 12:23 PM

    why is it banned??? its artsy...

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  • kaykay_mp's Profile
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    4. kaykay_mp Posted on Feb 18 '07 at 12:33 PM

    I envy those women in the commercial. They're twice my age and they still look better than me!



    I also agree that it was a very artsy commercial as well. It's not all gratuitous and full-frontal; yet it still got banned.



    They'll show a baby's bare rear end on tv and not call it child pornography, but put a bunch of earthy, beautiful mature ladies on the same screen, and the censors are pissed. Something wrong here.

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  • ware_passion's Profile
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    5. ware_passion Posted on Feb 21 '07 at 6:46 PM

    tv will show victoria secret models half nude with the intent of sex- dove just shows beautiful "women with beautiful skin - i think they are elegant , and they deserve more credit for staying attractive and using an excellent product-than slippn on a few tassles and calling it stylish-hats off to the team who thought it up

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  • ware_passion's Profile
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    6. ware_passion Posted on Feb 21 '07 at 6:46 PM

    tv will show victoria secret models half nude with the intent of sex- dove just shows beautiful "women with beautiful skin - i think they are elegant , and they deserve more credit for staying attractive and using an excellent product-than slippn on a few tassles and calling it stylish-hats off to the team who thought it up

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  • ware_passion's Profile
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    7. ware_passion Posted on Feb 21 '07 at 6:46 PM

    tv will show victoria secret models half nude with the intent of sex- dove just shows beautiful "women with beautiful skin - i think they are elegant , and they deserve more credit for staying attractive and using an excellent product-than slippn on a few tassles and calling it stylish-hats off to the team who thought it up

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  • ware_passion's Profile
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    8. ware_passion Posted on Feb 21 '07 at 6:46 PM

    tv will show victoria secret models half nude with the intent of sex- dove just shows beautiful "women with beautiful skin - i think they are elegant , and they deserve more credit for staying attractive and using an excellent product-than slippn on a few tassles and calling it stylish-hats off to the team who thought it up.

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  • ware_passion's Profile
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    9. ware_passion Posted on Feb 21 '07 at 6:46 PM

    tv will show victoria secret models half nude with the intent of sex- dove just shows beautiful "women with beautiful skin - i think they are elegant , and they deserve more credit for staying attractive and using an excellent product-than slippn on a few tassles and calling it stylish-hats off to the team who thought it up.

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  • ware_passion's Profile
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    10. ware_passion Posted on Feb 21 '07 at 6:46 PM

    tv will show victoria secret models half nude with the intent of sex- dove just shows beautiful "women with beautiful skin - i think they are elegant , and they deserve more credit for staying attractive and using an excellent product-than slippn on a few tassles and calling it stylish-hats off to the team who thought it up

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  • superbigcat's Profile
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    11. superbigcat Posted on Feb 21 '07 at 8:57 PM

    i definitely thing the 'dove campaign for beauty' is on the right track. we get to see this ad in canada as well. whoever banned this ad in the us is obviously too concerned with their own conservative agenda to understand real beauty. uptight, ignorant and too worried it will arouse any deprived and repressed emotions in the wrong people to appreciate it's modesty.



    come on america.

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  • AMBER-BERGIE
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    12. AMBER-BERGIE Posted on Feb 21 '07 at 10:06 PM

    I'VE SEEN THIS COMMERCIAL AIRED IN CANADA.WHAT IS WRONG WITH IT? NOTHING!!!!!! THEY ARE BEAUTIFUL WOMEN!!!!:)

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  • heather_mgraham's Profile
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    13. heather_mgraham Posted on Feb 22 '07 at 7:36 PM

    Yeah, this video hasn't been banned in Canada. I just saw it on tv not five minutes ago. So yeah.

    And if they showed everything than it would be too much and deserved to be banned, but they are still covered. So it has no right to be banned anywhere in the world. We Canadians must understand that and that's why it hasn't been banned.

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  • crgwst's Profile
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    14. crgwst Posted on Feb 23 '07 at 11:19 AM

    Im probably only posting because I took Sociology of Aging in college but as you can all see with the banning of this add, ageism is very real in America.

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  • princessamanda
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    15. princessamanda Posted on Feb 24 '07 at 10:41 AM

    if its banned in america then why did i see it in the movie theater previews?

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  • heidiy41
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    16. heidiy41 Posted on Mar 14 '07 at 7:45 AM

    GO Dove " Thank you for the work you do for us woman , even if Americans cant deal with the reality of skin of it.

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  • apatheticnull's Profile
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    17. apatheticnull Posted on Mar 28 '07 at 4:19 AM

    the only problem with this commercial is just like dancingkatz said its age discrimination. the women in this commercial were elegant and beautiful in a very natural way, yet you turn to a Spike Tv. and see a women in nothing but lagerie and thats ok. like whatever.

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  • boobie_noob's Profile
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    18. boobie_noob Posted on Apr 8 '07 at 4:03 PM

    Isnt it amazing how america will ban an add with naked older women... and yet if they were 18- 21 then it would have got aired. Must be the drugs :)

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  • Skaterpunk822
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    19. Skaterpunk822 Posted on Apr 10 '07 at 1:18 PM

    That's disgusting dude!!

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  • freedomofspeech
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    20. freedomofspeech Posted on Apr 28 '07 at 7:28 AM

    there is a time to say; WHEN.. but freedom of speech is used, I think if these women were confident to do the commercial, they should be advertised.

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  • augustus06's Profile
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    21. augustus06 Posted on May 2 '07 at 8:19 PM

    Figures it would be airing abroad. It's American shame of growing old and the body rolled into one. I admire these women for doing such a beautiful ad.

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  • barchen36's Profile
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    22. barchen36 Posted on Jun 1 '07 at 9:22 PM

    What is the name og the music(played with a Spanish guitar)?

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  • barchen36's Profile
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    23. barchen36 Posted on Jun 1 '07 at 9:26 PM

    What is the name of the musical piece, played on a Spanish guitar? I would like to get the CD

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  • Deon72
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    24. Deon72 Posted on Jul 8 '07 at 7:09 PM

    I,thought the commercial was great,it couldn't been easy for those ladies

    on the commercial or photo shoots.They had to have a lot of self confidence

    to proudly pose nude.



    Barring themselves in such a way.Though I am a man I,was worried for those ladies because I,knew there would be criticizim positve and negotive

    I,felt they most likely be put down for what they did.I,cherish older women

    40-50's.And respect women of Dove for what they did.At 35 I,realize all women are beauitful.I,don't think it should of been banned,I,hope more

    campaigns proage continue. Deon

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  • momma_cammie
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    25. momma_cammie Posted on Jul 13 '07 at 9:17 AM

    Every one of these women are beautiful in their own right. Unfortunately, in the US ... older women may buy the majority of the products, but it seems we aren't supposed to see them as the beautiful people they are.

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  • DulcineaLady
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    26. DulcineaLady Posted on Aug 8 '07 at 12:50 AM

    I live in America and I've seen this ad on t.v.- my daughter was watching t.v. with me so it was probably during my afternoon soaps on CBS.

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  • Densis1
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    27. Densis1 Posted on Dec 16 '07 at 10:31 AM

    HEY FRIEND'S EXTRA MATERIALS LOOK HERE:

    http://isfunnynetwork.com/all/906/0/

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Posted: February 15, 2007
Description: This ad is part of Dove's revolutionary "Pro-age" campaign, and it was... (more)
Description: This ad is part of Dove's revolutionary "Pro-age" campaign, and it was banned for showing too much skin. (less)
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