Hollywood’s Hottest Talent Added To Spike TV’s “Guys Choice” Lineup

May 23rd, 2013 by gulatis

Presenters and Attendees Include: Seth MacFarlane, Mark Wahlberg, Vin Diesel, Jeff Bridges, Jason Sudeikis, Jackie Chan, Andrew Luck, Chrissy Teigen, Katherine Webb, Joseph Gordon-Levitt and Many Others

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Grammy Award® Nominated “The Lonely Island’ to Perform

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NEW YORK, May 23, 2013 – Spike TV’s “Guys Choice” (#GuysChoice) to feature an all-star roster of presenters and attendees as Seth MacFarlane, Mark Wahlberg, Vin Diesel, The Dude himself, Academy Award®-winner Jeff Bridges, Jason Sudeikis, Andrew Luck, Questlove, Jackie Chan, Chrissy Teigen, Katherine Webb, Comedy Central’s “Workaholics” Anders Holm, Blake Anderson and Adam DeVine, and Spike TV’s “Bar Rescue” Jon Taffer have been added to this year’s line-up.  Fans will also be treated to a special performance by the Grammy Award® nominated “The Lonely Island.” The 2013 “Guys Choice” Awards tapes Saturday, June 8 at the Sony Pictures Studios in Culver City, CA, and premieres Wednesday, June 12 at 9:00 PM, ET/PT on Spike TV.

 

Previously announced talent include Academy Award® and Golden Globe-winning actor Ben Affleck receiving the evening’s highest honor, “Guy of the Year;” along with Jimmy Kimmel receiving the “Funniest M.F.” award; Vince Vaughn being honored with the coveted “Guycon” award; Kevin Hart’s monumental year on stage celebrated with the first ever “Stand-Up of the Year” award; Emilia Clarke accepting the “Holy Grail of Hot” award; and Felix Baumgartner receiving the “Mankind” award, honoring his world record free-fall space jump of 127,852.4 feet last October.  Triumph The Insult Comic Dog will once again return to carry on his tradition of roasting the “Douchebags of the Year.”

 

Among the notable mano y mano match-ups this year are:

 

Our New Girlfriend:  Katherine Webb vs. Chrissy Teigen

Jean-Claude Gahd Dam:  Ronda Rousey vs. Danai Gurira

Hottest Al(l)ison: Alison Brie vs. Allison Williams

Outstanding Literary Achievement:

Roll Me Up and Smoke Me When I Die: Musings from the Road by Willie Nelson

vs. The Dude and the Zen Master by Jeff Bridges and Bernie Glassman

Brotherly Love: The Walking Dead’s Dixon Brothers vs. The Harbaugh Brothers

Best Lincoln: Abraham Lincoln vs. Abraham Lincoln: Vampire Hunter

Most Dangerous Man: Rick Grimes (Andrew Lincoln) vs. Walter White (Bryan Cranston)

 

The full list of categories and nominees can be found at guyschoice.spike.com.

 

The official sponsors of Spike TV’s “Guys Choice” are AT&T, 5 Gum, GEICO, Axe, BURGER KING®, and Kia Motors America.

 

Casey Patterson, Carol Donovan and Josh Greenberg will serve as Executive Producers. Mike Simon is Director and Tim Bruno serves as Executive in Charge for SPIKE.

 

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

 

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Contacts:
Aileen Budow                                                                   Nicole Platt
212.767.3952                                                                   212.767.8855
aileen.budow@spiketv.com                                      nicole.platt@spiketv.com

SPIKE TV’s “GUYS CHOICE 2013” TO HONOR BEN AFFLECK, JIMMY KIMMEL, KEVIN HART, EMILIA CLARKE, FELIX BAUMGARTNER AND VINCE VAUGHN

May 2nd, 2013 by gulatis

SPIKE TV’s “GUYS CHOICE 2013” TO HONOR BEN AFFLECK, JIMMY KIMMEL, KEVIN HART, EMILIA CLARKE, FELIX BAUMGARTNER AND VINCE VAUGHN

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Nominees Also Include the Cast of “The Walking Dead,” Daniel Day-Lewis, Jeff Bridges, Willie Nelson, Katherine Webb, Chrissy Teigen, The Harbaugh Brothers, Andrew Lincoln, Bryan Cranston and More

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 The Seventh Annual Guys Choice Tapes on Saturday, June 8 at Sony Pictures Studios

And Premieres on Spike TV Wednesday, June 12 at 9 P.M. ET/PT

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NEW YORK, May 2, 2013 – Spike TV’s Guys Choice (#GuysChoice), Hollywood’s biggest boys night out, announced today that Academy Award®-winner Ben Affleck will receive the evening’s highest honor, “Guy of the Year.” The always A-List, modern tribute to the most important manchievements of the year in sports, music, television and film will tape on Saturday, June 8 at the Sony Pictures Studios in Culver City, CA and premieres Wednesday, June 12 at 9:00 p.m. ET/PT.

Top honors in addition to Affleck include: Jimmy Kimmel receiving the “Funniest M.F.” award, which puts him in the company of comedic legends and previous winners Chris Rock, Steve Carell, Jim Carrey, Will Ferrell, Sacha Baron Cohen, and Seth MacFarlane; Vince Vaughn being honored for being so money with the coveted “Guycon” award; Kevin Hart’s monumental year on stage celebrated with the first-ever ‘Stand-Up of the Year” award; ‘Game of Thrones” star Emilia Clarke accepting the “Holy Grail of Hot” award; and Felix Baumgartner receiving the “Mankind” award, honoring his  world record free-fall space jump of 127,852.4 feet last October.  Triumph The Insult Comic Dog will once again return to carry on his tradition of roasting the “Douchebags of the Year.”

“As always, we’re looking forward to honoring the men of the year and the women we love in our own Spike way,” said Casey Patterson, Executive Vice President, Event Production, Talent Development & Studio Relations, Viacom Entertainment Group. “‘Guys Choice’ promises to be a star-studded night of totally meaningless entertainment.”

In keeping with Spike’s year-round efforts to support our nation’s servicemen and women, “Guys Choice” will once again feature inspiring moments saluting our troops and returning veterans.

Voting for this year’s other nominees starts today at guyschoice.spike.com.  Among the notable mano y mano match-ups this year are:

Our New Girlfriend:  Katherine Webb vs. Chrissy Teigen

Jean-Claude Gahd Dam:  Ronda Rousey vs. Danai Gurira

Hottest Al(l)ison: Alison Brie vs. Allison Williams

Outstanding Literary Achievement:

Roll Me Up and Smoke Me When I Die: Musings from the Road by Willie Nelson

vs.

The Dude and the Zen Master by Jeff Bridges and Bernie Glassman

Brotherly Love: The Walking Dead’s Dixon Brothers vs. The Harbaugh Brothers

Best Lincoln: Abraham Lincoln vs. Abraham Lincoln: Vampire Hunter

Most Dangerous Man: Rick Grimes (Andrew Lincoln) vs. Walter White (Bryan Cranston)

The full list of categories and nominees can be found at guyschoice.spike.com

The official sponsors of Spike TV’s “Guys Choice” are Alert® Energy, AT&T, Axe, BURGER KING®, GEICO, and Kia Motors America.

Casey Patterson, Carol Donovan and Josh Greenberg will serve as Executive Producers. Mike Simon is Director and Tim Bruno serves as Executive in Charge for SPIKE.

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

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Contacts:
Aileen Budow                                                                   Nicole Platt
212.767.3952                                                                   212.767.8855
aileen.budow@spiketv.com                                      nicole.platt@spiketv.com

Guys Choice 2013

May 2nd, 2013 by gulatis

 

 

Spike TV's "Guys Choice 2013" - Show

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SPIKE TV’S 2012 “GUYS CHOICE” PREMIERES ON SATURDAY, JUNE 9 AT 9:00 PM ET

June 7th, 2012 by gulatis

SPIKE TV’S 2012 “GUYS CHOICE” PREMIERES ON SATURDAY, JUNE 9 AT 9:00 PM ET

Justin Timberlake Honored with “Troops Choice” Entertainer of the Year While Surrounded by Members of Both the United States Army and Air Force

“The Dark Knight Rises” Named “Most Manticipated” Movie with Christian Bale and Christopher Nolan on Hand to Accept

John C. Reilly Presents Guy Movie Hall of Fame Honors to Will Ferrell, Vince Vaughn, Luke Wilson and Todd Phillips for 2012 Inductee “Old School”

 Other Winners Include Kate Beckinsale, Kobe Bryant, Zooey Deschanel, Tina Fey, Kyrie Irving, Scarlett Johansson, Eric LeGrand, Eli Manning,

Seth MacFarlane, Floyd Mayweather Jr., Matthew McConaughey, Liam Neeson, Brad Pitt, Adam Sandler, Aaron Rodgers, Emma Stone, Kate Upton and Mark Wahlberg

 To View Exclusive Footage from “Guys Choice” Log-On to guyschoice.spike.com

LOS ANGELES, CA, June 7, 2012 – Spike TV’s “Guys Choice,” the star-studded sixth annual tribute to the lords of guydom, took place Saturday night at the Sony Pictures Studios in Los Angeles with a cadre of unforgettable moments.   The only celebration of its kind, gathering the biggest names in music, movies, sports and entertainment, premieres on Spike TV Saturday, June 9 (9:00 PM – 11:00 PM ET/PT).

Justin Timberlake was surrounded by members of the United States Armed Forces onstage while accepting the “Troops Choice” Entertainer of the Year award.

“The Dark Knight Rises,” the epic conclusion to director Christopher Nolan’s “Batman” trilogy, was named the year’s “Most Manticipated” movie, with Nolan and the Caped Crusader himself, Christian Bale, accepting the award from Mark Wahlberg on the film’s behalf.

Reuniting for the first time since its release in 2003, Will Ferrell, Vince Vaughn, Luke Wilson and director Todd Phillips were on hand for the induction of “Old School” to the Guy Movie Hall of Fame.  The honor was bestowed upon them after a rousing introduction from John C. Reilly.  “Old School” is the sixth movie to receive the coveted award, joining the elite company of “Fast Times at Ridgemont High,” “GoodFellas,” “Swingers,” “There’s Something About Mary” and “Fight Club.”

Adam Sandler joined previous winners Keith Richards, Clint Eastwood and Harrison Ford as a recipient of the “Brass Balls” award, while “Ted” director, writer, and star Seth MacFarlane was named “Funniest M.F.”.  Matthew McConaughey received the “Guycon” award from his “Magic Mike” costar Channing Tatum for nearly two decades of memorable characters he has brought to life, from “Dazed and Confused” to “Tropic Thunder” to “Eastbound & Down.”

In one of the night’s most memorable moments, former Rutgers football player Eric LeGrand was bestowed the 2012 Guysman Trophy for his courage and determination in his efforts to recover from a spinal cord injury suffered on the field.  LeGrand’s continued defiance of his doctors’ expectations was honored after an introduction by New Jersey native Ray Liotta.

Additionally, five-time NBA champion and living basketball legend Kobe Bryant received the “Choice Baller Award” for his record setting achievements on the hardwood.

Other megastars appearing at “Guys Choice” include: Malin Akerman, Blake Anderson, Kate Beckinsale, Kristen Bell, Laura Linda Bradley, Adam
Devine, Donald Faison, Kit
 Harington, Ed Helms, Anders
Holm, Julianne Hough, Mila Kunis, Nick Offerman, Jeremy Renner, Aaron Rodgers, Andy Samberg, Dax Shepard, Robert Smigel, Emma Stone, Channing Tatum, and Jean‐Claude Van Damme.

The list of “Guys Choice” winners included the following:

Biggest Ass Kicker
Liam Neeson

Most Dangerous Man
Floyd Mayweather Jr.

Holy Grail of Hot
Scarlett Johansson

Unstoppable Jock
Eli Manning

Our New Girlfriend
Kate Upton

Guy of the Year
Brad Pitt

Top Fantasy Leaguer
Aaron Rodgers

Comedy MVP
Will Ferrell

Hot and Funny
Emma Stone

Outstanding Literary Achievement
Tina Fey: “Bossypants”

Jean-Claude Gahd Dam
Kate Beckinsale

Rookie Of The Year
Kyrie Irving

Hottest Zo(o)e(y)
Zooey Deschanel

Best Fight Scene
Mark Wahlberg (Ted)

To view exclusive footage, interviews, behind-the-scenes access and more from “Guys Choice,” log-on to www.spike.com

The official sponsors of Spike TV’s “Guys Choice” are SNICKERS® Brand, AT&T, AXE, Captain Morgan Black Spiced Rum, freecreditscore.com™, Kia Motors and Pep Boys.

Casey Patterson and Carol Donovan are Executive Producers.

About Spike TV:

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

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Aileen Budow
212.767.3952
Aileen.budow@spiketv.com

Nicole Platt

212.767.8855
Nicole.Platt@spiketv.com

Guys Choice 2012

June 6th, 2012 by gulatis

Spike TV Announces Presenters and Attendees for 2012 “Guys Choice”

May 16th, 2012 by gulatis

SPIKE TV’S HOMAGE TO GUYDOM DRAWS BIG STARS

 “Guys Choice” Presenters and Attendees Include Adam Sandler, Emma Stone, Jeremy Renner, Mark Wahlberg, Mila Kunis, Seth MacFarlane, Dax Shepard, Kristen Bell, Triumph the Insult Comic Dog and Many Others

 Foxy Shazam To Be Featured House Band

  “Guys Choice” Tapes On Saturday, June 2 At Sony Pictures Studios and Premieres On Spike TV on Saturday, June 9 At 9:00 P.M. ET

NEW YORK, May 16, 2012 – Spike TV’s “Guys Choice” (#GuysChoice) will bring together luminaries from all over the entertainment and sports landscape to pay homage to the year in Guydom.  The sixth annual event, which features Hollywood’s hottest leading ladies, premier action stars, standout comedians and most unstoppable jocks tapes Saturday, June 2 at the Sony Pictures Studios in Culver City, CA, and premieres Saturday, June 9 at 9:00 p.m., ET/PT.

Presenters and attendees include comedic all-star and star of the upcoming “That’s My Boy” Adam Sandler, “The Amazing Spider-Man’s” Emma Stone, Oscar-nominated and co-star of the blockbuster “The Avengers” Jeremy Renner, the “Ted” cast featuring Mark Wahlberg, Mila Kunis and Seth MacFarlane, “Hit and Run” co-stars Dax Shepard and Kristen Bell, Comedy Central’s “Workaholics” Anders Holm, Blake Anderson and Adam Devine, “Rock of Ages” co-stars Malin Akerman and Julianne Hough and many more names to be announced.

Foxy Shazam will be the featured house band for this year’s show.  The Cincinnati, OH rockers who burst into 2012 with their January 24 release, ‘The Church Of Rock and Roll’, are everything that rock ‘n’ roll should be: brash, raw, and unapologetic.  Foxy Shazam looks forward to taking viewers to Church on June 9.

Among the notable mano-a-mano nominee match-ups this year are:

Guy of the Year:  Brad Pitt vs. Louis C.K.

Biggest Ass Kicker: Ryan Gosling vs. Liam Neeson

Holy Grail of Hot: Scarlett Johansson vs. Sofia Vergara

Unstoppable Jock: Eli Manning vs. LeBron James

Our New Girlfriend: Kate Upton vs. Doutzen Kroes

Top Fantasy Leaguer: Albert Pujols vs. Aaron Rodgers

Comedy MVP: Louis C.K. vs. Will Ferrell

For the full list of categories and nominees, log on to guyschoice.spike.com.  Voting for this year’s nominees starts today at guyschoice.spike.com.

The official sponsors of Spike TV’s “Guys Choice” are SNICKERS® Brand, AT&T, AXE, Captain Morgan Black Spiced Rum, freecreditscore.com™, Kia Motors and Pep Boys.

Casey Patterson and Carol Donovan will serve as Executive Producers.

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

# # #

 CONTACTS:

Aileen Budow                                                       212.767.3952               Aileen.budow@spiketv.com

David Schwarz                                                    212.767.8639                David.schwarz@mtvstaff.com

Spike TV Announces The Nominations For the Sixth Annual “Guys Choice”

April 26th, 2012 by gulatis

SPIKE TV ANNOUNCES THE NOMINATIONS FOR THE SIXTH ANNUAL “GUYS CHOICE”

This Year’s Nominees Include Brad Pitt, Ryan Gosling, LeBron James, Scarlett Johansson, Kate Beckinsale, Liam Neeson, Kate Upton, Eli Manning, Louis C.K., Aaron Rodgers, Tina Fey, Sofia Vergara, Rooney Mara, And More

Voting Starts Today At guyschoice.spike.com

NEW YORK, April 26, 2012Spike TV has announced the nominees for one of Hollywood’s hottest marquee events of the year, the sixth annual “Guys Choice” awards.  This year’s star-studded homage to the year in Guydom once again brings together the biggest names in entertainment and sports.

The show will be taped Saturday, June 2 at the Sony Pictures Studios in Culver City, CA and air on Saturday, June 9 at 9:00pm ET/PT on Spike TV.  Voting opens today on Spike.com.

Among the notable mano-a-mano nominee match-ups this year are:

Guy of the Year:  Brad Pitt vs. Louis C.K.

Biggest Ass Kicker: Ryan Gosling vs. Liam Neeson

Holy Grail of Hot: Scarlett Johansson vs. Sofia Vergara

Unstoppable Jock: Eli Manning vs. LeBron James

Our New Girlfriend: Kate Upton vs. Doutzen Kroes

Top Fantasy Leaguer: Albert Pujols vs. Aaron Rodgers

Comedy MVP: Louis C.K. vs. Will Ferrell

For the full list of categories and nominees, log on to guyschoice.spike.com.  Voting for this year’s nominees starts today at guyschoice.spike.com.

Casey Patterson and Carol Donovan will serve as Executive Producers.

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

CONTACTS:

Aileen Budow                                                       212.767.3952               Aileen.budow@spiketv.com

David Schwarz                                                    212.767.8639                David.schwarz@mtvstaff.com

Guys Choice 2011

June 10th, 2011 by SPIKE Press

Spike TV Super Socializes “Guys Choice”

June 10th, 2011 by SPIKE Press

SPIKE TV SUPER SOCIALIZES “GUYS CHOICE”

Network TEAMS With Facebook, FourSquare GetGlue, groupme, Instagram, Shazam, SmileBooth, Tumblr And Twitter

“Guys Choice” To Be First-Ever Shazam-able US Televised Awards Event

“Guys Choice” Premieres On Spike TV On Friday, June 10 At 9:00 PM ET/PT

NEW YORK, NY – June 10, 2011 Spike TV has launched an extensive social-media foray for today’s, Friday, June 10, network premiere of “Guys Choice.”  The network has teamed with Facebook, GetGlue, GroupMe, instagram, Shazam and Twitter and will tap into each of its partners’ specialties to help drive awareness, tune-in and multi-platform engagement with the show.  The event, which taped on Saturday, June 4 at Sony Studios, has already seen a burst of activity from its pre-show voting on Facebook, to celebrity tweeting during taping and talent utilizing the backstage SmileBooth to pose with members of the Armed Forces.  The network plans to share these special celeb photos with all social media partners during the on-air telecast. Spike is thrilled to also announce that “Guys Choice” will be the first-ever US televised award show to utilize Shazam.

“For this year’s ‘Guys Choice,’ we wanted to explore innovative partnerships that will help our audience experience and share the show in new ways,” said Erik Flannigan, evp digital media, MTV Networks Entertainment Group.  “Our audience taps into social media multiple times a day already, so it is critical that we create fresh ways to extend SPIKE into those platforms. ‘Guy’s Choice’ gave us a terrific opportunity to try several at the same time.”

Spike’s social strategy for ‘Guy’s Choice’ leverages each social media network’s area of expertise to further engage its viewers.  Below is an overview on Spike TV’s social media initiatives for the pre-taping and airing of “Guys Choice.”

Facebook:

Spike TV created an exclusive Facebook tab for its “Guys Choice” voting initiative. This was launched in May to coincide with the announcement of this year’s nominees and was promoted to initially over 300,000 Spike fans. This year saw a 115% increase in voting due to fans utilizing Facebook and sharing their picks amongst their friends.

GetGlue

Spike TV worked with GetGlue, the leading social network for entertainment, to create exclusive “Guys Choice” stickers in advance of the show to drive awareness and generate additional buzz.  There are also a number of stickers that fans will be able to unlock during the June 10 premiere by checking in on GetGlue.com or the mobile apps.

GroupMe

As of June 1, Spike TV’s “Guys Choice” is an official GroupMe featured group. Users are encouraged to create their own “Guys Choice” group to talk about the event with their friends. Additionally, Spike TV will provide exclusive content and tune-in reminders to all of the featured groups.  Spike TV promoted GroupMe during the June 4 taping, pre-show and on its Facebook and Twitter accounts. Spike TV’s “Guys Choice” is also featured on: GroupMe.com/spikeguyschoice and will promote it through its social media channels.

Instagram

During the June 4 taping, the network utilized its official Spike Instagram account and had a roving photographer shooting and sharing pictures from all over the event featuring MAN-bassador Stacey Kiebler and talent who attended the show – including the red carpet, in-show and backstage.  Pictures will be posted to Facebook, Twitter and Tumblr.  Spike TV will tag pictures with the @usernames and the #guyschoice hashtag to improve discoverability and encourage user participation.

Shazam

Spike TV’s “Guys Choice” has partnered with Shazam®, the world’s leading mobile discovery company, and will be the first-ever US based awards program to use Shazam for TV to give the audience access to additional content on a “second screen,” their mobile device. The audio broadcast of the show will be ingested by Shazam and select moments of the show, including appearances by Mark Wahlberg and Ben Affleck, will invite viewers to use Shazam to access exclusive related content.

Twitter

Spike TV has been Tweeting about the event since the first press release in May announcing the nominees.  #GuysChoice has been actively promoted on Spike.com and Facebook driving over 1100 tweets with the hashtag and 7 milliion impressions to date.  Spike has also been retweeting its fans who use #GuysChoice.  MAN-bassador Stacey Keibler will be the Red Carpet/Twitter host in advance of airing, during taping and for the online pre-show prior to the network on-air premiere.  Spike will also feature #GuysChoice and other show-related hashtags on-screen during the network premiere on June 10.

Spike  also used the “Guys Choice” event to launch official channels on Foursquare and Tumblr.

The official sponsors of Spike TV’s “Guys Choice” are AT&T, AXE Excite, Captain Morgan Original Spiced Rum, Corona Extra, Kia Motors America, Pizza Hut®, Inc. and Snickers® Brand.

Casey Patterson, Carol Donovan and Beth McCarthy-Miller will serve as executive producers.

Spike TV is available in 99.4 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.   Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

CONTACTS:

Aileen Budow

212.767.3952

Aileen.budow@spiketv.com

Kevin Sornatale

310. 407.4745

Kevin.sornatale@spiketv.com

Spike TV To Honor Keith Richards And Induct “Fast Times At Ridgemont High” Into Guy Movie Hall of Fame

June 3rd, 2011 by SPIKE Press

SPIKE TV TO HONOR LEGENDARY ROCK ICON KEITH RICHARDS WITH BRASS BALLS AWARD AT 2011 “GUYS CHOICE”

SEAN PENN AND CAST MEMBERS OF “FAST TIMES AT RIDGEMONT HIGH” TO BE INDUCTED INTO GUY MOVIE HALL OF FAME

Additional Attendees And Presenters Include Justin Timberlake, Scarlett Johansson, Minka Kelly, Jason Statham, Eva Mendes, “The Fighter’s” Dicky Eklund And Micky Ward, Among Others

Fifth Annual Event Premieres Friday, June 10 At 9 PM ET/PT

NEW YORK, June 3, 2011 – Spike TV has announced that it will present two of its most celebrated honors to entertainment giants Keith Richards and Sean Penn during the 2011 “Guys Choice” event.  Rock God Keith Richards will be awarded with the shows’ Brass Balls honor for his contributions to the music industry, while Penn will reunite with cast members of “Fast Times At Ridgemont High” as the iconic coming-of-age comedy is inducted into the Guy Movie Hall of Fame.  Both honors will be presented by Academy Award winning actor Robert De Niro.  Taping Saturday, June 4th at the Sony Pictures Studios in Culver City, CA, the fifth annual event premieres Friday, June 10 at 9:00 PM ET/PT.

“Keith Richards is a rock-n-roll super hero who lives his life the way he plays his music…balls to the wall,” said Casey Patterson, EVP, event production, talent and studio relations, Spike TV. “Our audience doesn’t just want to honor Keith Richards, they want to be Keith Richards.”  Patterson continued, “Thirty years after its debut, ‘Fast Times at Ridgemont High’ is clearly one of the most enduring and beloved guy classics of all time as Sean Penn’s breakthrough character Jeff Spicoli remains the most lovable, quotable surfer dude ever and it’s totally awesome to be inducting ‘Fast Times’ into The Guy Movie Hall of Fame.”

Born and raised in England, Keith Richards is widely considered one of the most iconic rock guitarist to ever grace the stage.  In 1962, Richards teamed with Mick Jagger, Charlie Watts, Bill Wyman, Brian Jones and Ian Stewart to form the Rolling Stones and, in 1963, the group signed with Decca Records, beginning a run atop the music industry with international smash hits such as “(I Can’t Get No) Satisfaction,” “You Can’t Always Get What You Want,” “Brown Sugar,” and “Start Me Up,” among many others.  With Richards’ virtuoso guitar work prominent on each Stones song, Rolling Stone magazine named him the 10th greatest guitarist of all-time in 2003.  In 2007, Richards was featured on the big-screen alongside Johnny Depp in the role of Captain Teague in“Pirates of the Caribbean: At World’s End” and can most recently be seen in the same role in the recently released “On Stranger Tides.”  In October 2010, Richards released his best-selling autobiography “Life,” which is nominated for a 2011 “Guys Choice” award in the Literary Achievement category.  Richards joins luminaries Clint Eastwood and Harrison Ford as Brass Balls recipients.

Written by Cameron Crowe, “Fast Times at Ridgemont High” is the hilarious portrayal of a group of southern California high school students and their most important subjects: sex, drugs and rock ‘n’ roll.  Featuring an all-star cast led by Academy Award-winner Sean Penn, the brilliant teen comedy’s breakout success and significant lasting allure has helped spawn several hit Hollywood movies in the same vein.  “Fast Times at Ridgemont High” has been recognized by the American Film Institution in its “100 Years…100 Laughs” list as one of American cinemas funniest flicks, while Entertainment Weekly placed it #2 on its “50 Best High School Movies.” “Fast Times At Ridgemont High” is the fifth movie to receive this prestigious honor joining previous inductees “GoodFellas,” “Swingers,” There’s Something About Mary” and “Fight Club.”

Additional attendees and presenters for the 2011 “Guys Choice” celebration include Jason Bateman, Brian Backer, Charlie Day, Ben Garant, Amy Heckerling, Annie Ilonzeh, Samuel L. Jackson, Scarlett Johansson, Tom Lennon, Eva Mendes, Judge Reinhold, Jason Statham, Robert Smigel, Justin Timberlake, Forest Whitaker and “The Fighter’s” Dicky Eklund and Micky Ward.

The official sponsors of Spike TV’s “Guys Choice” are AT&T, AXE Excite, Captain Morgan Original Spiced Rum, Corona Extra, Kia Motors America, Pizza Hut®, Inc. and Snickers® Brand‪.

Casey Patterson, Carol Donovan and Beth McCarthy-Miller will serve as executive producers.

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CONTACTS:

 

Aileen Budow

212.767.3952

Aileen.budow@spiketv.com

Kevin Sornatale

310. 407.4745

Kevin.sornatale@spiketv.com