Spike TV to Air Exclusive Broadcast of Xbox Reveal

May 20th, 2013 by gulatis


Network to Broadcast Exclusive Live Multi-Platform Coverage of New Generation of Xbox with One Hour Commercial Free Event at Xbox Campus

 

New York, NY and Los Angeles, CA – May 20, 2013 – Spike TV and GameTrailers teamed up to give fans unprecedented access to the Microsoft New Generation Xbox reveal with a LIVE, one hour commercial free event, “Xbox: A New Generation Revealed.” The highly-anticipated event will be broadcast from the Microsoft Corporate Headquarters and will give fans a first glimpse of a new generation of games, entertainment and TV.

“Microsoft is set to redefine the home entertainment experience this Tuesday,” said Jon Slusser, Senior Vice President, Sports and Multi-platform Programming, Spike TV. “We are thrilled that Spike is the network to give fans the exclusive access to this ground breaking event.”

The coverage of the highly-anticipated reveal kicks off on Tuesday, May 21 (Noon-2:30pm ET/ 9:00am-11:30am PT), with a preshow followed by Spike TV’s one hour commercial free “Xbox: A New Generation Revealed,” featuring LIVE coast-to-coast coverage from Microsoft Corp Headquarters in Redmond, Washington. The network will cap off the coverage with a live post show interview with Don Mattrick, the President of the Interactive Entertainment Business and will be book-ended by exclusive Spike TV and GameTrailers content giving fans a behind-the-scenes look at the new Xbox.

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks. A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press. Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

GameTrailers (GT) is the premier video destination for gaming entertainment and information, delivering timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world. GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools allowing gamers to talk to friends and share media. Now available on Hulu, Xbox Live and other distribution outlets, GT is continuing to expand its original content onto additional new platforms. GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Media Networks, a unit of Viacom (NASDAQ: VIA, VIAB). For more information about GT, visit www.GameTrailers.com, like us on Facebook at www.facebook.com/gametrailers or follow us on Twitter @GameTrailers.

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Contacts:

Aileen Budow         Aileen.Budow@viacom345.com         212.767.3952

Nicole Platt            Nicole.Platt@viacom345.com               212.767.8855

VIACOM MEDIA NETWORKS USHER IN THE LAUNCH OF “CALL OF DUTY®: BLACK OPS II” WITH AN ARRAY OF SPECIAL PROGRAMMING

November 6th, 2012 by leungm

VIACOM MEDIA NETWORKS USHER IN THE LAUNCH OF

“CALL OF DUTY®: BLACK OPS II” WITH AN ARRAY OF SPECIAL PROGRAMMING

 Unprecedented Viacom Coverage Culminates

With “GTTV LIVE Call Of Duty Black Ops II World Launch,”

A LIVE Special On Spike TV

 

New York, NY, November 6, 2012 – Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI) and Viacom Media Networks, the most powerful entertainment company in reaching young male viewers, are joining forces to celebrate the most-anticipated entertainment event of 2012, the release of Activision and Treyarch’s “Call of Duty: Black Ops II.”  

 Spike TV, MTV, MTV2, and MTV U will debut an exciting lineup of original content that will span the globe from Australia to Europe leading up to the hotly-awaited midnight launch on November 13.

 “The midnight release of ‘Call of Duty: Black Ops II’ reflects a celebration shared by gamers around the world that spans all types and interests, and really taps into a cultural moment of this generation,” said Tim Ellis, Chief Marketing Officer, Activision Publishing.  “We’re delighted to come together with Viacom and Spike TV to share this moment with the Call of Duty® community, who inspires our teams to reach for the best fans in the world.”

As the clock strikes midnight on Launch Day, Spike TV will telecast a LIVE half-hour show, “GTTV LIVE Call of Duty Black Ops II World Launch,” premiering Tuesday, November 13 at 12:00am EDT hosted by renowned gaming experts Geoff Keighley and Justine Ezarlik. The special will provide coverage of launch celebrations taking place throughout the day from around the globe, as well as an exclusive interview with famed Hollywood screenwriter, and co-writer of ‘Call of Duty: Black Ops II,’ David Goyer.  As the television headquarters for the massive launch, the special will include live updates from select locations across the country, plus a live appearance from special guest Mark Lamia, studio head of the game’s developer, Treyarch,

“The launch of  ‘Call of Duty: Black Ops II’ is by far one of the biggest moments of the year in the world of entertainment, and Viacom is uniquely positioned to capture and share the global fandom and cultural impact with our viewers both on-air and online,” said Geoff Keighley, Executive in Charge, Publisher Relations, Spike TV.

Reflecting the global anticipation for the new game and marking a first for Viacom, the coverage will spread across the Viacom network of properties, including MTV News, MTV2 and mtv U leading culminating in the high-profile live event broadcast on Spike TV.

“Call of Duty: Black Ops II” is rated “M” by the ESRB.  The title is in development by Treyarch and published by Activision Publishing, Inc. More information on Call of Duty: Black Ops II can be found at http://www.callofduty.com/blackops2 or on www.facebook.com/codblackops.  Fans can also follow @Treyarch on Twitter. 

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.   Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com

 ABOUT VIACOM

Viacom (NASDAQ-NMS: VIA, VIAB) is home to the world’s premier entertainment brands that connect with audiences through compelling content across television, motion picture, online and mobile platforms in over 160 countries and territories. With media networks reaching approximately 700 million global subscribers, Viacom’s leading brands include MTV, VH1, CMT, Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, COMEDY CENTRAL, TV Land, SPIKE, Tr3s, Paramount Channel and VIVA. Paramount Pictures, celebrating its 100th year in 2012 and creator of many of the most beloved motion pictures, continues today as a major global producer and distributor of filmed entertainment. Viacom operates a large portfolio of branded digital media experiences, including many of the world’s most popular properties for entertainment, community and casual online gaming.

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  Press Contacts:  

David Schwarz            Spike TV        212-767-8639      david.schwarz@mtvstaff.com

 

Kyle Walker                Activision        424.744.5677       kyle.walker@activision.com

 

 

 

 

ACTIVISION, CALL OF DUTY, and CALL OF DUTY BLACK OPS are trademarks of Activision Publishing, Inc.  All other trademarks and trade names are the properties of their respective owners.

 

 

 

“GTTV WITH GEOFF KEIGHLEY” TO DEBUT ON TR3S: MTV, MÚSICA Y MÁS THIS WEEKEND

April 27th, 2012 by gulatis

SPIKE TV AND GAMETRAILERS’ “GTTV WITH GEOFF KEIGHLEY” TO DEBUT ON TR3S: MTV, MÚSICA Y MÁS THIS WEEKEND

The Gaming Magazine-Style Show To Air On Bilingual Network On Saturdays With An Encore Episode On Sundays

Los Angeles, CA – April 27, 2012Spike TV and GameTrailers announced today that its popular gaming magazine-style show, “GTTV with Geoff Keighley” has been picked up by Tr3s: MTV, Música y Más.  The half-hour gaming news show, which appears on Spike TV on Thursdays, will also air in the bilingual network’s weekend programming line-up beginning this Saturday, April 28, 2012.

“We are thrilled to offer ‘GameTrailers’ to a wider audience,” said Brad Winters, General Manager, GameTrailers.  “Video games are a cross-cultural phenomenon and are enjoyed by all gamers, regardless of what language they speak, so we are eager to share GT’s video game exclusives and news with Tr3s: MTV, Música y Más viewers.”

“We are always looking to deliver quality programming that our viewers will enjoy,” said Chrystin Nevarez, Sr. Director Programming and Acquisitions, Tr3s: MTV, Música y Más.  “Video games break past any cultural or language barrier, so we’re excited to work with Spike TV and GameTrailers to offer ‘GTTV’ to our audience.”

“GTTV” is hosted and executive produced by gaming industry veteran, Geoff Keighley.   Each week, Keighley and co-hosts Amanda MacKay, Daniel Kayser and Justine Ezarik bring fans never-before-seen video game exclusives, the latest news on the hottest titles, interviews with the top names in gaming, inside looks into the biggest events in the world of video games and more.

In addition to watching the show on Spike TV, fans can catch “GTTV” online the next-day on GameTrailers.com, Xbox Live Marketplace, PlayStation Network and other digital platforms and now also on weekends on Tr3s: MTV, Música y Más.

GameTrailers (GT) is the premier video destination for gaming entertainment and information, delivering timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world.  GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools allowing gamers to talk to friends and share media.  Now available on Hulu, Xbox Live and other distribution outlets, GT is continuing to expand its original content onto additional new platforms.  GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Media Networks, a unit of Viacom (NASDAQ: VIA, VIAB).  For more information about GT, visit www.GameTrailers.com, like us on Facebook at www.facebook.com/gametrailers or follow us on Twitter @GameTrailers.

Spike TV is available in 99.8 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

Tr3s: MTV, Música y Más, owned and operated by Viacom International Media Networks, a unit of Viacom Inc. (NYSE: VIA, VIA.B), reaches 6.1 million Hispanic TV households (45% of US Hispanic Total TV HH) and 34 million total TV households. The network’s programming embraces the trilogy of cultures that represents Latino life – Latin American plus American equals US Latino – through original productions, key acquisitions, and content from MTV Networks’ portfolio of entertainment brands. Tr3s embraces the key lifestyle aspects of Latino identity — milestones, making it and music – as well as social responsibility through its initiative “Agentes de Cambio”, which tackles issues that affect Latinos today. The network also taps into the growing number of Latinos that are digitally connected through www.tr3s.com.

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CONTACTS:

Claire Delacruz  |  GameTrailers  |  310 907 2379  |   Claire.Delacruz@mtvn.com

Erica Saylor  |  Tr3s: MTV, Música y Más  |  305 938 4949  |  Erica.Saylor@vimn.com

GAMETRAILERS ANNOUNCES PLATFORM EXPANSION WITH THE LAUNCH OF ITS FACEBOOK VIDEO APPLICATION: “GAMETRAILERS ORIGINALS”

December 15th, 2011 by gulatis

GAMETRAILERS ANNOUNCES PLATFORM EXPANSION WITH THE LAUNCH OF ITS FACEBOOK VIDEO APPLICATION: “GAMETRAILERS ORIGINALS”

Fans Can Now Enjoy GT’s Exclusive Shows And Original Content Directly On The Popular Social Media Platform

Santa Monica, Calif. – December 15, 2011 – GameTrailers, the premier video destination for gaming entertainment and information, today announced its platform expansion with the launch of a new Facebook video application, “GameTrailers Originals.”  The new app will engage fans by offering the opportunity to view and interact with all of GameTrailers’ original content directly on Facebook, including popular shows, such as “Angry Video Game Nerd,” “ScrewAttack,” “Pop Fiction” and “Bonus Round,” as well as game reviews and Facebook exclusives driven by user feedback and voting.

“We know that a large percentage of our users are on Facebook on a daily basis, so this application allows them to enjoy our deep content library without having to leave the Facebook experience,” said Brad Winters, General Manager, GameTrailers.com.  “‘GameTrailers Originals’ is another example of our ongoing commitment to provide viewers with the opportunity to enjoy our content among various platforms in an easy and engaging way.”

“GameTrailers Originals” will allow users to engage with the GT and Facebook community by liking, commenting, sharing and upvoting on videos and comments within the application and will also award special badges to users based on their interaction.  Those who tap into “GameTrailers Originals” more frequently will gain experience points and level-up based on specific activities within the app such as, liking, commenting, sharing and rating other users’ comments.  Each user profile will highlight all unlocked badges and will showcase who, amongst their friends, is the badge and XP leader on the application’s leader boards.

GameTrailers’ original content is available on GameTrailers.com, Hulu, Xbox Live, YouTube and now Facebook through “GameTrailers Originals.”  To experience the new Facebook video application firsthand, visit http://apps.facebook.com/gt-originals.

About GameTrailers

GameTrailers (GT) is the premier video destination for gaming entertainment and information, delivering timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world.  GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools allowing gamers to talk to friends and share media.  Now available on Hulu, Xbox Live and other distribution outlets, GT is continuing to expand its original content onto additional new platforms.  GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Media Networks, a unit of Viacom (NASDAQ: VIA, VIAB).  For more information about GT, visit www.GameTrailers.com, like us on Facebook at www.facebook.com/gametrailers or follow us on Twitter @GameTrailers.

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CONTACTS:     Claire Delacruz              Claire.Delacruz@mtvn.com 310.907.2379

 

GAMETRAILERS ANNOUNCES AN ARMY OF EXCLUSIVES FOR ITS TENTH ANNIVERSARY CELEBRATION OF HALO: COMBAT EVOLVED

October 31st, 2011 by gulatis

GAMETRAILERS ANNOUNCES AN ARMY OF EXCLUSIVES FOR ITS TENTH ANNIVERSARY CELEBRATION OF HALO: COMBAT EVOLVED
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Online Commemoration Includes Never-Before-Seen Launch Trailer, Four-Part Retrospective,
Two Weeks Of Halo-Focused Content And The Ultimate Contest For The Halo Nation
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Contest Winner To Be Immortalized In Halo Tribute Trailer On SPIKE TV
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Santa Monica, Calif. – October 31, 2011 – GameTrailers today launched its “Halo Anniversary Celebration,” two weeks of exclusive features and content honoring the 10-year anniversary of Halo and release of Halo: Combat Evolved Anniversary on November 15, 2011. Beginning today, Halo fans can enjoy an exclusive launch trailer of the game, the debut of a special four-part retrospective, the opportunity to enter the “Halo Fan of the Decade” contest and much more.

“We’re thrilled to pay homage to the tenth anniversary of Halo: Combat Evolved on GameTrailers,” said Shane Satterfield, editor in chief, GameTrailers. “What better way to give back to the Halo Nation than providing fans with a war chest of Halo retrospectives, exclusive content and an amazing contest?”

In the next two weeks, GameTrailers puts Master Chief in the spotlight and will highlight the six major game releases in the Halo franchise, cover 10 years of multi-player developments and will unveil a number of features including graphics comparisons, among other previews and exclusives. Fans can watch the exclusive HD launch trailer for Halo: Combat Evolved Anniversary now viewable on GameTrailers.com and can also enjoy the first of a four-part Halo retrospective special, beginning today. Parts two, three and four will air on November 3, November 7 and November 10 respectively.

“Halo Fan of the Decade” contest – Through Monday, November 7, 2011
In celebration of the tenth anniversary of one of the most beloved video game franchises in history, GameTrailers and Xbox have teamed up to launch a “Halo Fan of the Decade” contest available only on Halo.GameTrailers.com. Beginning today through November 7, 2011, fans are encouraged to submit a picture proving they are the fan of the decade for a chance to win the ultimate Halo reward.

As a part of their entry, contest participants will have their photo uploaded to a groundbreaking 3D mosaic of Master Chief, living on Xbox.com. On November 7 at 9:00 a.m. PST, GameTrailers will close the contest and Xbox will select one winner who will be revealed on SPIKE TV on November 13, 2011. That evening, the winner will appear in a personalized trailer that will air during the network’s world premiere of a new Halo commercial and the lucky fan will also win a home entertainment system complete with a copy of Halo: Combat Evolved Anniversary.

For more information about GameTrailers’ 10-year anniversary celebration of Halo: Combat Evolved or the GameTrailers and Xbox “Halo Fan of the Decade” contest, visit http://www.gametrailers.com/video/preview-halo-anniversary/723143.

About GameTrailers
GameTrailers (GT) is the premier video destination for gaming entertainment and information. GT delivers timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world. GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools so gamers can talk to friends and share media such as fan movies, machinima and daily blogs. GT has offices in Los Angeles, San Francisco and New York and is a wholly-owned unit of Viacom Inc. (NYSE: VIA and VIA.B).

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CONTACTS:

Claire Delacruz

Claire.Delacruz@mtvn.com

310.907.2379

E3 STARTS EARLY WITH “GTTV PRESENTS E3 ALL ACCESS LIVE”

June 2nd, 2011 by gulatis

E3 STARTS EARLY ONLY ON SPIKE TV AND GAMETRAILERS.COM WITH “GTTV PRESENTS E3 ALL ACCESS LIVE”

Network/Website Tandem Presents a Groundbreaking Live, Multi-Screen Programming Block with Over 20 Hours of Live Coverage

The 40 Biggest Games at E3 World Premiere First and Only on Spike and GameTrailers, Including BioShock Infinite, The Elder Scrolls V: Skyrim, Batman: Arkham City, Battlefield 3, Mass Effect 3, Gears of War 3, Call of Duty: Modern Warfare 3, Resistance 3, The Legend of Zelda: Skyward Sword and More

 

Premieres Live on Monday June 6 at 12:00 PM ET / 9:00 AM PT

New York, NY, June 2, 2011 – This year the only way to get to the front of the line for an early, all access pass to see the biggest games of the future is to watch Spike TV and log on to GameTrailers.com. Today Spike, the #1 network for video game programming, announced its partnership with GameTrailers.com for its largest-ever commitment to the Electronic Entertainment Expo (E3).  Beginning Monday June 6 at 12:00 PM ET / 9:00 AM PT,  GTTV Presents E3 All Access Live is a groundbreaking, multi-screen initiative that will deliver live, exclusive game content and breaking news to a myriad of devices and platforms before the E3 show doors officially open to anyone else.

Airing live from AEG’s new, state-of-the-art HD studio at L.A. Live in downtown Los Angeles, GTTV Presents E3 All Access Live will span more than 20 hours and feature exclusive, world premiere trailers for upcoming games, interviews, expert analysis and coverage of all the major E3 press conferences.  Hosts Geoff Keighley, Daniel Kayser, Amanda McKay and Justine Ezarik will report from a multi-function set with support for fan interaction on Twitter and Facebook, roundtable discussions such as GameTrailers’ Bonus Round and live gameplay demonstrations from the world’s top developers.

“Our extensive, world-class coverage of E3 proves why Spike and GameTrailers.com continue to be the go-to destinations for the best video game programming on television and online,” said Kevin Kay, president, Spike TV.

Spike’s extensive E3 coverage is focused around bringing the biggest games of E3 to viewers before anyone else. Only Spike will deliver the world exclusive first-looks at the top 40 games at the show including Batman: Arkham City, Mass Effect 3, Battlefield 3, BioShock Infinite, The Elder Scrolls V: Skyrim, Call of Duty: Modern Warfare 3, Gears of War 3, Saints Row 3, Resistance 3, The Legend of Zelda: Skyward Sword, Ninja Gaiden 3, Twisted Metal, Prey 2, Prototype 2 and many more surprises still to be announced during the live broadcast.

In a network first, select coverage from GTTV Presents E3 All Access Live will simultaneously air live across multiple screens and platforms. In addition to extensive live coverage on Spike TV, GameTrailers.com and Spike.com will provide live HD online streams of all programming powered by the Akamai HD Network. Viewers will also be able to experience over 20 hours of live programming on the iPhone, iPad, Android Mobile Devices, via a live stream on Facebook and see the Xbox 360 E3 Media Briefing on the MTV Times Square billboard.

Kevin Kay, Niels Schuurmans, Jon Slusser and Geoff Keighley are executive producers for GTTV Presents E3 All Access Live.  Gil Colon is Executive in Charge of Production.

Spike TV is available in 99.4 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.   Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

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Press Contacts:                        Aileen Budow             Spike Digital               212-767-3952

 

 

Spike TV To Air Exclusive Broadcast of EA’s 2011 E3 Showcase Event

May 24th, 2011 by gulatis

THE GAME IS ABOUT TO CHANGE!
EA AND SPIKE TV COME TOGETHER FOR EXCLUSIVE LIVE BROADCAST OF EA’S 2011 E3 SHOWCASE EVENT WITH “GAMECHANGERS: EA 2011 PREVIEW”

One-Hour Special Premieres Live, Coast-to-Coast and Commercial Free on

Monday June 6 at 3:30 PM ET / 12:30 PM PT

New York, NY, May 24, 2011Spike TV, the #1 network for video game programming, today announced that it is working with leading game publisher Electronic Arts Inc., (NASDAQ: ERTS) for an exclusive live, commercial-free telecast of the company’s 2011 showcase event at the Electronic Entertainment Expo (E3), the gaming industry’s leading trade show.

Broadcasting from the Orpheum Theater in Los Angeles, Gamechangers: EA 2011 Preview, premieres live nationwide Monday, June 6 at 3:30 PM ET/12:30 PM PT.

During the hour-long broadcast anchored by GTTV host Geoff Keighley, EA CEO John Riccitiello and the company’s development teams will unveil exclusive, world premiere demos and trailers for EA’s biggest releases for 2011 and beyond. Viewers will experience an explosive, never-before-seen demo of Battlefield 3™, travel across the galaxy for a look at Commander Shepard’s final voyage in Mass Effect™ 3, hit the pitch for a first look at FIFA Soccer 12, discover what’s new in Madden NFL 12, shred the mountains in the world premiere look at SSX™, experience the high-speed thrills of Need For Speed™ The Run and hear breaking news about other unannounced projects now under development at EA.

“EA and Spike share a valued publishing relationship and we can’t wait to exclusively broadcast the company’s E3 lineup with our reach of 99.4 million homes across America,” said Kevin Kay, president, Spike TV.

In addition to the exclusive live coast-to-coast broadcast on Spike, MTV Networks’ GameTrailers.com, MTV.com and EA’s EA.com will provide a live, high-definition video stream on the Internet of Gamechangers: EA 2011 Preview, powered by the global Akamai HD Network platform. The live stream will be viewable on a record number of platforms, including Facebook, iPhone®, iPad™ and other mobile devices.

Gamechangers is an incredible showcase of EA titles for every platform – consoles, PC, handhelds, tablets and smart phones,” said John Riccitiello, CEO, Electronic Arts. “We are thrilled that Spike TV and MTV Networks will broadcast the news about Battlefield 3, Star Wars: The Old Republic™, FIFA Soccer 12 and other EA blockbusters to millions of gamers around the world.”

For a sneak peek at many of the EA games set to be revealed during Gamechangers: EA 2011 Preview, tune into the E3 preview episode of GTTV with Geoff Keighley, premiering Thursday, June 2 on Spike.

The exclusive live broadcast of Gamechangers: EA 2011 Preview is a key part of Spike’s largest-ever commitment to video game coverage at E3.  Spike, home to the annual Video Game Awards, the biggest night of the year for the game industry, plans to deliver more than 20 hours of live E3-related programming across multiple platforms – including television, online, Facebook and mobile – from a new, state-of-the-art HD studio at L.A. Live in downtown Los Angeles, CA.  Spike and GameTrailers.com will unveil the biggest games of E3 before any other network with breaking news, live demonstrations, world premiere trailers, in-depth interviews and expert analysis.

About  Spike TV

Spike TV is available in 99.4 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press. Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

About Electronic Arts

Electronic Arts (NASDAQ:ERTS) is a global leader in digital interactive entertainment. The Company’s game franchises are offered as both packaged goods products and online services delivered through Internet-connected consoles, personal computers, mobile phones and tablets. EA has more than 100 million registered players and operates in 75 countries.

In fiscal 2011, EA posted GAAP net revenue of $3.6 billion. Headquartered in Redwood City, California, EA is recognized for critically acclaimed, high-quality blockbuster franchises such as The Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield, and Mass Effect™. More information about EA is available at http://info.ea.com.

The Sims, SSX and Need for Speed are trademarks of Electronic Arts Inc.  Mass Effect is a trademark of EA International (Studio and Publishing) Ltd.  STAR WARS and related properties are trademarks in the United States and/or in other countries of Lucasfilm Ltd. and/or its affiliates.  John Madden, NFL and FIFA are the property of their respective owners and used with permission.  iPhone and iPad are trademarks of Apple Inc., registered in the U.S. and other countries.

LucasArts, the LucasArts logo, STAR WARS and related properties are trademarks in the United States and/or in other countries of Lucasfilm Ltd. and/or its affiliates. © 2010 Lucasfilm Entertainment Company Ltd. or Lucasfilm Ltd. & ® or TM as indicated.  All rights reserved.

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Press Contacts:                        Salil Gulati      Spike TV         212-767-8705

 

 

SPIKE TV AND XBOX TO TRANSFORM THE FUTURE OF GAMES AND ENTERTAINMENT AT E3 2011

May 16th, 2011 by gulatis

SPIKE TV AND XBOX TO TRANSFORM THE FUTURE OF

GAMES AND ENTERTAINMENT AT E3 2011

XBOX 360: The Future Revealed to Exclusively Air Live and Commercial Free Across a Record Number of Platforms on Monday, June 6 at 12:30 PM ET / 9:30 AM PT

New York, NY, May 16, 2011 – Spike TV, the #1 network for video game programming, has renewed its partnership with Microsoft Corp for exclusive broadcast coverage of the company’s Xbox 360 E3 Media Briefing at the Electronic Entertainment Expo (E3), the game industry’s leading trade show.  A blockbuster 90-minute look at the biggest and best games and entertainment set for release later in 2011 and beyond, Xbox 360: The Future Revealed telecasts live and commercial free on Spike TV on Monday, June 6 at 12:30 PM ET / 9:30 AM PT.

“Spike continues to be the leading partner for the video game industry year-round, and our ongoing relationship with Xbox at E3 is a key part of that success,” said Kevin Kay, president, Spike TV.

In addition to airing in high-definition on Spike, MTV Networks and Xbox will make the program available across a record number of digital platforms and screens.  MTV Networks’ GameTrailers.com will provide a live, high-definition video stream on the Internet, powered by the global Akamai HD Network platform.  In addition the briefing will air live in Times Square, and be available for live streaming on Facebook, mobile platforms, MTV.com, Spike.com and Xbox.com/E3. For the first time, viewers will also be able to watch the full HD briefing on-demand on Xbox LIVE.

“We are excited to be back again this year working with Spike TV and MTV Networks to broadcast our E3 Media Briefing to millions of consumers around the world,” said Don Mattrick, president, interactive entertainment business at Microsoft.  “We encourage everyone to tune-in Monday as we world premiere our exclusive line-up of leading blockbuster games, showcase the next wave of innovation for Kinect and demonstrate new ways to experience the entertainment you love.”

Xbox 360: The Future Revealed, hosted by GTTV’s Geoff Keighley, will air LIVE from the USC’s Galen Center in Los Angeles.  During the 90-minute showcase, Microsoft will reveal its plans for the future of the Xbox 360 platform. This year viewers will be treated to a never-before-seen demo from September’s Xbox 360 exclusive, Gears of War 3, one of the most highly anticipated games of 2011. Viewers will also see an exclusive new look at Forza Motorsport 4, the latest release in the acclaimed Xbox 360 exclusive racing series. The special will also reveal the latest in innovation for Kinect, the groundbreaking new entertainment platform launched last November.

The exclusive live broadcast of Xbox 360: The Future Revealed is a key component of Spike’s unprecedented commitment to video game coverage at E3.  Spike, home to the annual Video Game Awards, the biggest night of the year for the game industry, plans to deliver more than 20 hours of live E3-related programming across multiple platforms – including television, online, Facebook, and mobile – from a new, state of the art HD studio at L.A. Live in downtown Los Angeles,  Spike and GameTrailers.com will unveil the biggest games of E3 before any other network with breaking news, live demonstrations, world premiere trailers, in-depth interviews and expert analysis.

Spike TV is available in 99.4 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.   Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

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Press Contacts:

Salil Gulati        Spike TV       212-767-8705

Aileen Budow  Spike TV       212-767-3952

 

GTTV

February 12th, 2011 by Craig Tinsley

“GTTV With Geoff Keighley” Levels Up for 2011

January 20th, 2011 by SPIKE Press

“GTTV WITH GEOFF KEIGHLEY” LEVELS UP FOR 2011
NEW LOOK, NEW SEGMENTS AND A NEW TECHNOLOGY CORRESPONDENT
FUEL THE BRAND NEW SEASON, PREMIERING
THURSDAY, JANUARY 27 ON SPIKE TV

Internet Star Justine Ezarik (iJustine) Joins Hosts Geoff Keighley, Daniel Kayser And
Amanda MacKay To Bring Viewers The Latest In Technology And Gadgets

Full Episodes, Extended Clips And Online Exclusives Can Be Viewed At GT.TV

New York, NY, Jan. 20, 2011 – The New Year brings a whole new look to Spike TV’s weekly half-hour show about video games, “GTTV with Geoff Keighley.”  Now entering its fourth season, GTTV is the ultimate guide to what’s next in the fast-paced world of gaming, featuring world exclusive first looks at the hottest games of the future.  The all new season of GTTV premieres Thursday, January 27th at 1:10 AM ET/PT on Spike.

Along with an entirely new look for 2011, GTTV will add a weekly segment that dives into the latest technology news and trends.  Streamy-nominated vlogger and Internet star Justine Ezarik (iJustine) will make the jump from the computer monitor to television to give GTTV viewers her thoughts on everything from robots to tablets to 3D televisions.

Continuing to cover every major gaming event and launch as well as deliver AAA world-exclusive trailers, gameplay, reviews and news, GTTV will also level-up with new gaming-focused segments for 2011.  “Combat Facts!” heads onto the firing range to see if today’s games accurately portray real-world military weaponry and “GT Comedy” delivers weekly hilarity by popular video game comedians and sketch artists such as Mega64 and Keith Apicary.

“We couldn’t be more excited to offer our viewers a bigger, better and broader GTTV for 2011,” said host and executive in charge of video game publisher relations for Spike, Geoff Keighley.  “Spike is the No. 1 channel for video game programming on television and online and the new GTTV only strengthens our position as the go-to source for game information.”

Fans can catch a promo of the new season at http://www.gametrailers.com/player/709370.html.   Viewers can also extend their experience of the show by going online to GT.TV (as reflected in the new logo) for full episodes and expanded clips.  Additionally, a brand new Facebook tab at www.facebook.com/gametrailers will begin featuring exclusive GTTV content with behind-the-scenes videos, pictures, contest announcements and more.

GameTrailers (GT) is the premier video destination for gaming entertainment and information.  GT delivers timely, high-definition broadband video content for gamers that includes original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world.  GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools so gamers can talk to friends and share media such as fan movies, machinima and daily blogs.  GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Inc.’s (NYSE: VIA, VIA.B) MTV Networks Entertainment Group.

Spike TV is available in 99.4 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.

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CONTACT:    Salil Gulati                            Eugene Oh
                  Spike TV                               Spike Digital
                  Salil.Gulati@mtvstaff.com        Eugene.Oh@spike.com
                  212 767 8705                        310 907 2379