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30 May 2013

SPIKE TV NAMED THE OFFICIAL AND EXCLUSIVE BROADCAST PARTNER OF E3 2013

 SPIKE TV NAMED THE OFFICIAL AND EXCLUSIVE BROADCAST PARTNER OF E3 2013

Spike’s “E3 All Access Live” to Bring Gamers Unprecedented LIVE Multi-Platform Coverage of XBOX: A New Generation of Games and Entertainment and EA Media Showcase, Breaking News, Gaming Trailers and Demos

New York, NY and Los Angeles, CA – May 28, 2013 – Spike TV has been named the official broadcaster for the biggest event in video games, the 2013 Electronic Entertainment Expo.  The network, coming off its exclusive television broadcast of the Xbox One reveal, will once again be the home for all things gaming.  Fans will be treated to LIVE multi-platform coverage of all the action taking place at E3.

Spike TV’s “E3 All Access Live” (#GTE3) will provide viewers with nearly 20 hours of LIVE coverage over two days, including exclusive television broadcast access to the highly-anticipated XBOX: A New Generation of Games and Entertainment and EA media showcase (#EAE3) featuring ground-breaking news, gaming trailers and demos starting on Monday, June 10.  This is the fourth year in a row Spike TV will be exclusively airing the Xbox media briefing on television and the third year in a row it will be exclusively airing the EA media showcase.

“This is the E3 we’ve been waiting for,” said Jon Slusser, Senior Vice President, Sports and Multi-platform Programming, Spike TV.  “After years of anticipation, E3 2013 will showcase the next generation of technology that will change the entertainment landscape.  As the official broadcaster of E3, we’re excited that Spike will be the destination to see it all first.”

Considered to be the ultimate event in the video game industry, the 2013 Electronic Entertainment Expo runs June 11-13, 2013 at the Los Angeles Convention Center.  “E3 All Access Live” will kick-off its multi-platform coverage on Spike TV, in HD, from Los Angeles one day before the event is open to the public on Monday, June 10 (Noon-5:30pm ET/ 9:00am-2:30pm PT) and continue at 5:30-11:00pm ET / 2:30-8:00pm PT.  Spike.com will stream five more live hours on Tuesday, June 11 (Noon-5:00pm ET/ 9:00am-2:00pm PT) The live special will also be supported through additional digital pre and post shows as well as through online simulcasts.

The on-air sponsors of Spike TV’s “E3 All Access Live” are Hyundai Motor America and Pizza Hut, and Capcom’s Remember Me will serve as the show’s digital sponsor.

“E3 All Access Live” will be supported on Spike TV through “GTTV with Geoff Keighley,” “All Access Weekly” and “Playbook 360;” online on Spike.com and GameTrailers.com; socially through its Facebook and Twitter feed @SpikeTV and through mobile phones and tablets including iPhone, iPad and Android devices, as well as on the big screens in New York City’s Times Square.

Spike’s E3 expert team include “GTTV” hosts Geoff Keighley, Amanda Mackay, Daniel Kayser, and Katie Linendoll, host of the network’s tech-centric show, “All Access Weekly.”

The “E3 All Access Live” team will broadcast from its own E3 studio overlooking the Los Angeles Convention Center and will feature the industry’s top press conference events, breaking gaming news and announcements, never-before-seen trailers and gameplay footage, exclusive interviews with the biggest names in gaming and entertainment and much more to be announced in the next coming weeks.

Gil Colon, Kevin Kay, Geoff Keighley, Jaimee Kosanke and Jon Slusser serve as Executive Producers for “Spike Presents 2012 E3 All Access Live.”

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

GameTrailers (GT) is the premier video destination for gaming entertainment and information, delivering timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world.  GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools allowing gamers to talk to friends and share media.  Now available on Hulu, Xbox Live and other distribution outlets, GT is continuing to expand its original content onto additional new platforms.  GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Media Networks, a unit of Viacom (NASDAQ: VIA, VIAB).  For more information about GT, visit www.GameTrailers.com, like us on Facebook atwww.facebook.com/gametrailers or follow us on Twitter @GameTrailers.

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Contacts:       Aileen Budow           Aileen.Budow@viacom345.com                  212.767.3952

Nicole Platt                Nicole.Platt@viacom345.com                      212.767.8855