Spike Logo

PRESS CENTER

30 May 2012

Spike TV and GameTrailers’ “E3 All Access Live” Reveals an All-Star Line-Up of More Than 50 World Premieres as Part of the Network’s Live Coverage of E3 2012

SPIKE TV AND GAMETRAILERS’ “E3 ALL ACCESS LIVE” REVEALS AN ALL-STAR LINE-UP OF MORE THAN 50 E3 WORLD PREMIERES AS PART OF THE NETWORK’S LIVE COVERAGE OF E3 2012

—–

“E3 All Access Live” Premieres on Monday June 4 at 12:00pm ET/9:00am PT

New York, NY and Los Angeles, CA – May 30, 2012Spike TV and GameTrailers today announced that the biggest news, reveals and announcements at E3 2012 will premiere first during “E3 All Access Live featuring Nerd Machine,” the network’s live multi-platform coverage of E3 2012.

The live special on Spike TV, in HD, kicks off on Monday, June 4 (noon-5:30pm ET/9:00am-2:30pm PT) followed by a primetime special that night at 10:00-11:00pm ET /7:00-8:00pm PT.  Spike TV will broadcast four more live hours on Tuesday, June 5 (noon-4:00pm ET/9:00am-1:00pm PT).  “E3 All Access Live” will also be supported through additional digital pre and post shows as well as through online simulcasts, offering fans more than 17 hours of complete multi-platform coverage of E3 2012.

Some of the top gaming news and interviews debuting throughout the network’s live special include:

- Exclusive broadcast rights to air the biggest video game press events at E3 including “Xbox: Entertainment Evolved,” “The Download: EA 2012 Preview,” and “Nintendo All Access Presentation @ E3.”

- Exclusive, never-before-seen footage from “Halo 4,” the Next “Star Wars” Game,  “NBA 2K13,” “Resident Evil 6,” “Assassin’s Creed 3,” “PlayStation All-Stars: Battle Royale,” “Borderlands 2,” “Tomb Raider,” “Metal Gear Rising: Revengeance,” “The Elder Scrolls V – Skyrim: Dawnguard,” “Medal Of Honor: Warfighter,” “Dishonored,” “Transformers: Fall Of Cybertron,” “God Of War: Ascension,” “Unreal Engine 4,” “Aliens: Colonial Marines,” “Devil May Cry,” “Forza Horizon,” “X-Com: Enemy Unknown,” “Simcity,” “Crysis 3,” “Lost Planet 3” and much more.

- One-on-One interviews with Nintendo of America’s President, Reggie Fils-Aime; Microsoft Studios’ Corporate Vice President, Phil Spencer; Microsoft’s Interactive Entertainment Business President, Don Mattrick; Sony Computer Entertainment of America’s President and CEO, Jack Tretton; EA’s Chief Operating Officer, Peter Moore; Activision’s CEO, Eric Hirschberg; CEO of Ubisoft, Yves Guillemot; former Dallas Cowboys’ Wide Receiver, Michael Irvin; actor Kevin Smith; NASCAR Driver, Danica Patrick; MMA Fighter, Michael Chandler and other surprise guests.

- Renowned industry insiders to provide additional gaming insights and commentary featuring legendary video game designer, Sir Peter Molyneux, video game analyst, Michael Pachter and industry veteran, Adam Sessler.

“Fans will be blown away as we’ve got more than 50 exclusive gaming reveals, world premieres and interviews with the biggest names in entertainment and gaming,” said Jon Slusser, Senior Vice President, Sports and Multi-platform Programming, Spike TV.  “‘E3 All Access Live’ will be the biggest E3 coverage ever and we’re excited to bring it to our fans on which ever platform they choose.”

Spike TV and GameTrailers will also treat fans to a pre-E3 episode of “GTTV with Geoff Keighley,” airing tomorrow, May 31 at 1:00am ET/10:00pm PT, which will offer a first look into select elements from Konami’s “Pre-E3 show,” featuring “Metal Gear Rising: Revengeance” as well as exclusive E3 gameplay reveal trailers of Square Enix’s “Tomb Raider,” Bethesda’s “Dishonored” and other anticipated titles to be announced.

As a part of the network’s “All Access” offerings, “E3 All Access Live” will feature an upgraded interactive social media experience using Twitter (#GTE3) and Facebook to engage audience participation and provide up-to-the-minute feedback.  Viewers will be encouraged to interact with show hosts in real time by sharing thoughts on new products, participate in opinion polls, view the social conversation surrounding E3 live on-air and ask questions directly to hosts and special guests.  They will then be able to receive answers from hosts and guests, view poll results, track the E3 conversation live or see their comments pop up on screen instantaneously.

Spike’s E3 expert team, Geoff Keighley, Amanda Mackay, Daniel Kayser, Justine Ezarik and Katie Linendoll, will broadcast all of the top E3 news and announcements from its own E3 studio overlooking the Los Angeles Convention Center and will also be joined by Zac Levi’s Nerd Machine to provide viewers with entertaining segments highlighting their adventures throughout Spike TV’s coverage of E3.  From the E3 show floor, Nerd Machine’s Zac Levi, David Coleman and Alison Haislip will give fans at home an exclusive look at what it is like to be on location at the video game industry’s most-anticipated event of the year with visits to the top press events, the hottest parties and most exciting areas of E3.

“E3 All Access Live” will be supported on Spike TV through “GTTV with Geoff Keighley,” “All Access Weekly” and “Playbook 360;” online on Spike.com and GameTrailers.com; socially through its Facebook and Twitter feed @SpikeTV; on popular gaming blog, Kotaku; and through mobile phones and tablets including iPhone®, iPad™ and Android™ devices, as well as on the big screen in New York City’s Times Square.  Spike will also partner with sister Viacom Media Networks, including MTV2; MTVU; MTV.com; VH1; Tr3s: Música y Más and others to provide additional programming coverage.

Gil Colon, Kevin Kay, Geoff Keighley and Jon Slusser serve as Executive Producers for Spike TV’s “E3 All Access Live featuring Nerd Machine.”  Samsung Mobile will serve as the presenting broadcast and digital sponsor for “E3 All Access Live.”

For a more information about Spike TV’s live E3 multi-platform special, please visit www.gametrailers.com/e3 or click on the following link for a sneak peek into what to expect next week, www.gametrailers.com/video/e3-2012-e3-2012/730567.

Considered to be the biggest event in the video game industry, the 2012 Electronic Entertainment Expo runs June 5-7, 2012 at the Los Angeles Convention Center.

Spike TV is available in 98.7 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter @spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

GameTrailers (GT) is the premier video destination for gaming entertainment and information, delivering timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world.  GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools allowing gamers to talk to friends and share media.  Now available on Hulu, Xbox Live and other distribution outlets, GT is continuing to expand its original content onto additional new platforms.  GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Media Networks, a unit of Viacom (NASDAQ: VIA, VIAB).  For more information about GT, visit www.GameTrailers.com, like us on Facebook at www.facebook.com/gametrailers or follow us on Twitter @GameTrailers.

 

Contacts:      

Claire Delacruz          Claire.Delacruz@mtvn.com              310.907.2379

Aileen Budow            Aileen.Budow@mtvn.com                212.767.3952