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PRESS CENTER

09 Jan 2012

SPIKE ANNOUNCES EXCLUSIVE PRODUCT REVEALS FOR “CES ALL ACCESS LIVE”

SPIKE ANNOUNCES EXCLUSIVE PRODUCT REVEALS AND INTERVIEWS WITH TOP TECH EXECUTIVES AND CELEBRITIES FOR “CES ALL ACCESS LIVE”

Network To Debut New Products From Sony, Toshiba, Sharp, Polaroid, Razer And Many More

Celebrity Interviews Include 50 Cent, LL Cool J, Ludacris, Zachary Levi, Felicia Day And Hank Shocklee, As Well As Tech Industry Leaders From Yahoo!, Google, Hulu, Spotify And Nintendo

Live Event Airs On Spike TV And Digital Platforms Beginning Tuesday, January 10 at 1 pm ET/10 am PT

New York, NY, January 9, 2012Spike TV announced today its initial line-up of special product debuts and interviews for “CES All Access Live,” the network’s exclusive multi-platform coverage of 2012 International CES® airing this Tuesday, January 10 at 1 pm ET/10 am PT.  The live event will be hosted by Geoff Keighley (Spike TV’s “GTTV”), actress Eliza Dushku (“Dollhouse” and “Buffy the Vampire Slayer”), Justine Ezarik (aka iJustine), tech reporters Rich DeMuro (KTLA-TV), Sam Biddle and Joe Brown (Gizmodo) and writer, actress and tech enthusiast Jessie Cantrell.

Tech fans who tune-into “CES All Access Live” can expect to see world premieres of new products from the biggest technology and gaming companies at CES including Sony, Toshiba, Sharp, Razer, Polaroid, Turtle Beach, Sonic Emotion, Haier, Accousticom, Mad Catz, ThinkGeek, Origin PC, MakerBot and more.  Celebrity interviews will include 50 Cent, LL Cool J, Ludacris, Zachary Levi, Felicia Day and Hank Shocklee, who also scored the music and sound design for “CES All Access Live.”  Show hosts will also welcome top executives from Yahoo!, Nintendo, Google TV, Hulu, Spotify, Microsoft, Sony, XboxLive, Netflix, CEA and many more.

“This year’s CES is gearing up to feature amazing product launches and Spike’s ‘CES All Access Live’ will deliver a front row seat to all the action,” said Jon Slusser, Senior Vice President, Sports and Multi-platform Programming and Events, Spike.  “We look forward to providing our viewers with exclusive coverage of the technologies and people that will inevitably shape our future.”

The five-hour live broadcast will feature the hottest reveals from the 2012 CES showroom floor and welcome industry experts as they discuss key topics from CES including “must-have” tech products of 2012, the pros and cons of 3D, the ever-polarizing debate of Apple vs. Android, and much more.

Other specials featured during the live event include Spike’s “Top Ten CES Game Changing Moments Of All Time,” which highlights companies or individuals whose contributions to entertainment and technology have changed our lives, and will culminate in the presentation of the “Spike CES 2011 Game Changer.”  The honor will be presented during the primetime part of the show, which will include coverage of Spike’s exclusive VIP CES party, hosted by Eliza Dushku at Tryst Nightclub, in the Wynn Las Vegas.

Show hosts will also operate a social media hub in-studio, using Twitter and Facebook to engage audience participation and provide up-to-the-minute feedback throughout the show.  Fans will be encouraged to interact with the hosting team in real time and share thoughts on new products, participate in opinion polls or ask questions.  They will then be able to receive answers from hosts and guests, view poll results or see their comments pop up on screen instantaneously.

Spike’s “CES All Access Live” will broadcast more than 12 hours of its multi-platform coverage from its own studio overlooking the highly-anticipated event in Las Vegas and will be viewable live on Spike TV, online on Spike.com, GameTrailers.com, Gizmodo.com and Yahoo.com, as well as on mobile phones and tablets including the iPhone, iPad and Android devices.

Sponsors for “CES All Access Live” are Square Enix’s Final Fantasy XIII-2 and Taco Bell. Dr. Pepper will also serve as the event’s digital sponsor.

The 2012 International CES runs January 10-13 in Las Vegas. For more information about “CES All Access Live,” visit www.allaccess.spike.com.

Spike TV is available in 99.8 million homes and is a division of Viacom Media Networks.  A unit of Viacom (NASDAQ: VIA, VIAB), Viacom Media Networks is one of the world’s leading creators of programming and content across all media platforms.  Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.  Follow us on Twitter@spiketvpr for the latest in breaking news updates, behind-the-scenes information and photos.

 

Press Contacts:

Claire Delacruz          Claire.Delacruz@mtvn.com 424.645.8035
Aileen Budow            Aileen.Budow@mtvn.com 212.767.3952

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