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15 Dec 2011

GAMETRAILERS ANNOUNCES PLATFORM EXPANSION WITH THE LAUNCH OF ITS FACEBOOK VIDEO APPLICATION: “GAMETRAILERS ORIGINALS”

GAMETRAILERS ANNOUNCES PLATFORM EXPANSION WITH THE LAUNCH OF ITS FACEBOOK VIDEO APPLICATION: “GAMETRAILERS ORIGINALS”

Fans Can Now Enjoy GT’s Exclusive Shows And Original Content Directly On The Popular Social Media Platform

Santa Monica, Calif. – December 15, 2011 – GameTrailers, the premier video destination for gaming entertainment and information, today announced its platform expansion with the launch of a new Facebook video application, “GameTrailers Originals.”  The new app will engage fans by offering the opportunity to view and interact with all of GameTrailers’ original content directly on Facebook, including popular shows, such as “Angry Video Game Nerd,” “ScrewAttack,” “Pop Fiction” and “Bonus Round,” as well as game reviews and Facebook exclusives driven by user feedback and voting.

“We know that a large percentage of our users are on Facebook on a daily basis, so this application allows them to enjoy our deep content library without having to leave the Facebook experience,” said Brad Winters, General Manager, GameTrailers.com.  “‘GameTrailers Originals’ is another example of our ongoing commitment to provide viewers with the opportunity to enjoy our content among various platforms in an easy and engaging way.”

“GameTrailers Originals” will allow users to engage with the GT and Facebook community by liking, commenting, sharing and upvoting on videos and comments within the application and will also award special badges to users based on their interaction.  Those who tap into “GameTrailers Originals” more frequently will gain experience points and level-up based on specific activities within the app such as, liking, commenting, sharing and rating other users’ comments.  Each user profile will highlight all unlocked badges and will showcase who, amongst their friends, is the badge and XP leader on the application’s leader boards.

GameTrailers’ original content is available on GameTrailers.com, Hulu, Xbox Live, YouTube and now Facebook through “GameTrailers Originals.”  To experience the new Facebook video application firsthand, visit http://apps.facebook.com/gt-originals.

About GameTrailers

GameTrailers (GT) is the premier video destination for gaming entertainment and information, delivering timely, high-resolution broadband video content for gamers including original shows, video reviews, game trailers and comprehensive video coverage of gaming events from around the world.  GT also has a robust community that features user-generated content, a community marketplace and a variety of communication tools allowing gamers to talk to friends and share media.  Now available on Hulu, Xbox Live and other distribution outlets, GT is continuing to expand its original content onto additional new platforms.  GT has offices in Los Angeles, San Francisco and New York and is a division of Viacom Media Networks, a unit of Viacom (NASDAQ: VIA, VIAB).  For more information about GT, visit www.GameTrailers.com, like us on Facebook at www.facebook.com/gametrailers or follow us on Twitter @GameTrailers.

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CONTACTS:     Claire Delacruz              Claire.Delacruz@mtvn.com 310.907.2379