Spike and EA Team Up To Celebrate Iconic Designer Will Wright At Spike VGAs

November 25th, 2008 by SPIKE Press

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SPIKE AND ELECTRONIC ARTS TEAM UP TO CELEBRATE ICONIC DESIGNER WILL WRIGHT WITH

“THE WRIGHT STUFF SPORE UGC” CONTEST

Grand Prize Winner To Receive A VIP Trip For Two To Spike TV’s Video Game Awards And Meet Legendary

Game Designer Will Wright

Users To Submit Entries at VGA.Spike.com Through December 2nd

NEW YORK, NY, November 25, 2008 – At this year’s VGAs, video game visionary Will Wright will receive the first ever Gamer God award as a testament to his contributions to the electronic gaming medium, from the simulation genre creating SimCity™ and its subsequent sequels, to the more than 100 million unit selling The Sims™ franchise,  to his latest masterpiece, Spore™, which garnered the The Producers Guild of America 2007 Vanguard Award, a Popular Mechanics Breakthrough Award and a Popular Science Best of What’s New Award. 

To help celebrate Wright’s latest achievement, Spike and EA are teaming up to celebrate the creativity of Spore with “The Wright Stuff SPORE UGC” contest.  The grand prize is a VIP trip for two to this year’s VGAs and some one-on-one time with the legend himself, Will Wright. 

“Since launch, Spore players have created nearly 50 million of the most unique and creative creatures, vehicles and buildings the gaming community has ever seen,” said Spore Designer, Will Wright. “The Spore VGA contest takes creativity to a whole new level, allowing budding filmmakers and novices alike to unleash their imaginations in search for the best 60 second Spore film short.  I can’t wait to see what they’ll come up with!”

Using in-game tools in Spore, or the Spore Creature Creator (trial edition and complete), Spore players can upload their most creative and entertaining 60 second movie to http://www.spike.com/group/spore/landingpage through December 2nd.  A panel of judges, including Spore creator Will Wright, will then select the best video, to be revealed on December 4th.   The winner and a guest will receive round trip airfare, 2 nights’ hotel stay, and ground transportation for the 2008 Spike Video Game Awards on Sunday, December 14th in Culver City, California.

For official rules please, visit http://www.spike.com/group/spore/rules. 

The sixth annual “VGAs” will bring together megastars from the worlds of video games, Hollywood, music, sports and more to celebrate the outstanding achievements within the video game industry over the past year.  The 2-hour extravaganza will premiere LIVE on Spike TV Sunday, December 14 at 9:00pm, ET/PT (tape delay west coast) from Sony Picture Studios in Culver City, CA.

About Spike TV
Spike TV is available in 97.7 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com.

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Press Contact:  

Salil Gulati          Spike TV 212/767-8705    salil.gulati@mtvstaff.com
Shana Tepper     Spike TV 212/767-4275    shana.tepper@spiketv.com

SimCity, The Sims and Spore are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. 

Spike TV Announces Nominess And Categories for 2008 “Video Game Awards”

November 13th, 2008 by SPIKE Press

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SPIKE TV ANNOUNCES NOMINEES AND CATEGORIES FOR 6th ANNUAL “VIDEO GAME AWARDS”

2-Hour Event Will Reveal Blockbuster World Premiere Footage
For The Most Anticipated Releases

 Features An Exclusive Performance By Hip-Hop Star 50 Cent;
Legendary Game Designer Will Wright To Be Honored With Gamer God Award

Premieres Sunday, December 14 At 9:00 PM, ET

New York, NY, November 13, 2008 – Spike TV announces the nominees and categories for the year’s most acclaimed celebration in the excellence of gaming – the 2008 “Video Game Awards.”  The sixth annual “VGAs” will bring together megastars from the worlds of video games, Hollywood, music, sports and more to celebrate the outstanding achievements within the video game industry over the past year.  The 2-hour extravaganza will premiere LIVE on Spike TV Sunday, December 14 at 9:00pm, ET/PT (tape delay west coast) from Sony Picture Studios in Culver City, CA.
 
The 2008 “Video Game Awards” will feature exclusive premiere footage from the industry’s most highly anticipated releases.  On VGA.Spike.com, Spike TV will reveal one, new world-premiere each Wednesday leading up to the live telecast on December 14.  The very first exclusive to be announced is EA Sports’ Fight Night Round 4.  In addition, fans can log onto VGA.Spike.com to view the latest, breaking news on this year’s event.

Multi-platinum selling hip-hop artist 50 Cent will perform his brand-new single “Get Up” from his fourth major label album, Before I Self Destruct.  During the performance, 50 Cent will bring to life the gaming experience from his upcoming video game, 50 Cent: Blood in the Sand, with exclusive video and choreography.

Leading the way with nine nominations, including a nod for Game of the Year, is Rockstar Games’ Grand Theft Auto IV, while LittleBigPlanet, Fallout 3 and Metal Gear Solid 4: Guns of the Patriots all notched seven nominations.  November’s hottest release, Gears of War 2, garnered four nominations.  Below are several of the nominees and categories, while the full list can be found at VGA.Spike.com. 

The celebration will also honor legendary game designer Will Wright with the Gamer God award for his groundbreaking achievements in the world of gaming.  The genius behind SimCity, The Sims, and 2008 mega-hit SPORE, Wright will mark the first ever winner of this prestigious honor.

Additionally, during tonight’s (11/13/08) 9:00 PM presentation of “TNA: iMPACT!” on Spike TV, “GameTrailers TV” host Geoff Keighley will break in live at 10:15 PM to announce additional categories and breaking news for the event.

Nominees and winners for Spike TV’s 2008 “Video Game Awards” were determined by the VGA Advisory Council, made up of a group of the most, well-respected experts in the industry.  Games released between December 2, 2007 and December 1, 2008 were eligible for nomination.  The Best Independent Game Fueled by Dew winner will be selected by fans who vote on VGA.Spike.com.
 
The official sponsors of Spike TV’s 2008 “Video Game Awards” are Burger King®, GameStop™, Gillette®, Energizer®, Mountain Dew, Stride® Gum and Verizon Wireless.

Following are several of the nominees and categories for Spike TV’s 2008 “Video Game Awards:”

GAME OF THE YEAR
Grand Theft Auto IV (Rockstar Games/ Rockstar North)
LittleBigPlanet (Sony Computer Entertainment/ Media Molecule)
Fallout 3 (Bethesda Softworks/ Bethesda Game Studios)
Metal Gear Solid 4: Guns of the Patriots (Konami Digital Entertainment, Inc/ Kojima Productions)
Gears of War 2 (Microsoft Game Studios/ Epic Games)

STUDIO OF THE YEAR
Media Molecule
Rockstar North
Harmonix
Bethesda Game Studios

BEST MUSIC GAME
Rock Band 2 (MTV Games/ Harmonix)
Guitar Hero World Tour (RedOctane/ Activision Publishing/ Neversoft Entertainment)
Wii Music (Nintendo/ Nintendo)
SingStar (Sony Computer Entertainment/ SCE Studios London)

Albie Hecht, Oscar®-nominated producer and co-creator of the “Kids’ Choice” and “Video Game Awards,” and Casey Patterson, senior vice president, event production & talent development for Spike TV will serve as executive producers of Spike TV’s 2008 “Video Game Awards.”  Greg Sills is supervising producer and Alicia Portugal is executive in charge of production.

Spike TV is available in 97.7 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.

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Press Contacts:

Shana Tepper                             Aileen Budow       
Spike TV                                    Spike TV
Office: 212/767-4275                  Office:  212.767.3952
shana.tepper@spiketv.com           aileen.budow@spiketv.com

Spike TV And FreemantleMedia Enterprises Extend Partnership

November 10th, 2008 by SPIKE Press

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SPIKE TV AND FREMANTLEMEDIA ENTERPRISES EXTEND STRATEGIC PARTNERSHIP TO FINANCE AND DISTRIBUTE THREE NEW SERIES INTERNATIONALLY


New York, NY, November 10, 2008 – Spike TV and FremantleMedia Enterprises (FME) today announce an extended partnership whereby FME will help finance and market three Spike’s original series worldwide.  The multi-million dollar investment deal, announced today by Eddie Dalva, senior vice president, content, MTV Networks Entertainment Group, in conjunction with David Ellender, CEO, FME, also grants FME international distribution rights to the recently announced Spike TV original series, “Jesse James is a Dead Man,”  “Deadliest Warrior,” and “Surviving Disaster (working title).”  All three programs will debut on Spike TV in 2009.

The deal is the latest in the successful and lucrative partnership between the MTV Networks Entertainment Group and FME, who have worked together on distributing previous titles including season one of Spike’s original series “DEA” which has sold in 42 territories, and “Murder,” selling into 49 territories.  FME launched Comedy Central’s “Reality Bites Back” at MIPCOM at the beginning of October.

“We view these new series as long term franchises and FME’s tremendous leverage and scope will maximize their revenue potential.” said Dalva.

“We couldn’t be more pleased with the tremendous success we’ve shared thus far in distributing Spike TV programming worldwide, and are confident these new series will perform just as strong in the international market place,” commented Ellender

About “Jesse James Is A Dead Man:”
Each episode will follow Jesse James as he readies himself for a different death-defying stunt.  Preparing for the risky stunt can often be as dangerous as the stunt itself as he endures a battery of tests to prep for the challenge.  With CGI effects, viewers get a taste of the enormity of the stunt, revealing the physiological stress James’ body will endure.  

About “Deadliest Warrior:”
With the series “Deadliest Warrior,” Spike TV will settle once and for all the age-old bar bet of who is history’s ultimate fighting machine.  Each week, this original, action-packed, yet historical narrative series will pit two of the most feared warriors civilization has ever known against one another.  

About “Surviving Disaster (wt):”
With some of the most elaborate disaster simulations ever created for television, “Surviving Disaster” is a look at how people can arm themselves with knowledge that could save their lives in the event of disaster.  The series is hosted by Former Navy SEAL Cade Courtley (Mark Burnett’s “Combat Missions”).  

Spike TV <http://www.spike.com/> is available in 97.3 million homes and is a division of MTV Networks.  A unit of Viacom (NYSE: VIA, VIA.B), MTV Networks is one of the world’s leading creators of programming and content across all media platforms. Spike TV’s Internet address is www.spike.com and for up-to-the-minute and archival press information and photographs, visit Spike TV’s press site at http://www.spike.com/press.

ABOUT FREMANTLEMEDIA ENTERPRISES & FREMANTLEMEDIA:
FremantleMedia Enterprises is the brand extension arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment.  It is a division of FremantleMedia, one of the largest international creators and producers of entertainment brands in the world with leading prime time drama, serial drama, entertainment and factual entertainment programming in over 40 countries worldwide. FremantleMedia is a subsidiary of RTL Group, Europe’s largest television and radio broadcast company, which is90% owned by Bertelsmann AG, an integrated media and entertainment company that commands leading positions in the world’s media markets.  For further information, visit www.fremantlemedia.com.

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Contact:       

David Schwarz              Spike TV       
212-767-8639    david.schwarz@mtvstaff.com