A bootylicious underwear ad has ruffled the feathers of a European women’s group. A print advertisement for Sloggi, a Swiss underwear maker, shows a protruding toosh in see-through panties. The perfectly round bottom is accompanied with the slogan “On Special Offer.”
The poster was named the most degrading advertisement of the year by the Guard Dog, a French and Swiss feminist association. It also took the award for “promoting pornography and prostitution.”
Sloggi is known for their racy ad campaigns and for hiring models with great bottoms. Check out the gallery below for more sexy, booty-ful advertisements.