The UFC Ultimate Insider is a short video that promotes and highlights all things UFC. I know, total shocker. In the premier webisode we get to see UFC 116 highlights and behind the scenes segments, a very steamy Arianny Celeste photo shoot, a peek inside Jon 'Bones' Jones training camp culminating with him being interviewed by Joe Rogan.
It will be interesting to see how the MMA community responds. Are the UFC brass doing this to compete with the moderately successful MMAthletics videos? Are they simply using this as yet another platform in which to garner fan interest in their product? Either way, more free UFC related content is not a bad thing. Keeping the fans on the UFC website while consuming their propaganda will only add more members to the ever-growing fan base. Keep an eye on this as it will surely offer content and access no others can get.
Originally posted on the FightLaunch.com MMA Blog.